DEBBIE ELICKSEN | December 14, 2022 • 3 min read / 3 min play The Color of 2023 is Pantone’s Viva Magenta Imagine a color that embraces your inner boldness and fearlessness. That is what Pantone’s 2023 Color of the Year Viva Magenta (PANTONE 18-1750) embodies. According to Leatrice Eiseman, executive [...]
ANNA PACZKOWSKA | December 8, 2022 • 2 min read / 2 min play Anna Paczkowska, our Creative Director, explains CONTENT MARKETING and showcases an actual client campaign from start to finish. We take a look at how the objective of this campaign, which was to boost sales and increase digital [...]
AVERY LUSSIER | November 30, 2022 • 2 min read / 2 min play LANDING PAGES are a game-changing tool to turn clicks into conversions. In this video, Avery Lussier our Web Designer & Digital Marketing Director discusses the importance of landing pages and why they're a crucial part of your digital [...]
CATHERINE BUCHANAN | January 11, 2022 • 2 min read / 2 min play Before you can sell anything, whether a product or a service, you must clearly understand who you are selling to! Buyer Personas are a helpful way to visualize your ideal client and plan your marketing strategy [...]
JESSICA KLIMKO | January 5, 2022 • 2 min read / 2 min play Thinking about implementing paid advertising as part of your marketing strategy? Having a difficult time deciphering the differences between Google Ads and Facebook Ads? Not sure where to start? Jessica Klimko, our Digital Marketing Director breaks down [...]
PETE KMECH | January 4, 2022 • 2 min read / 2 min play In a world, where prospective clients turn to their screens and phones to learn more about ANY business or service and use the state of your online presence to make a decision, it's ever-important to ensure [...]
