SOCIAL MEDIA CONTENT GUIDELINES

An important factor that makes SUPERIOR social media presence is having VISUAL CONSISTENCIES THROUGHOUT ALL PLATFORMS. In other words, if your client is to search your company name on the internet, any platform you utilize should be visually consistent with the other.

Please FILL OUT the form below so that we understand your specific guidelines and can make your brand become a SOCIAL BUTTERFLY!

YOUR LOGO

Please use the file drop to put your current working logos in.
Click or drag a file to this area to upload.
Allowed File Extensions: pdf, eps, ai, jpg, jpeg, png, gif

KEYWORDS

What are some keywords that you want us to focus on? These keywords should match your website's SEO optimization. (SEO keywords are words/phrases that people use to find your site via search engines)

CONTENT BLACKLIST

Use the box below to list any content that we should exclude from your social channels (i.e. competitors, untrustworthy sources, URLs, etc.)

HASHTAGS (LinkedIn, Instagram and Twitter)

Hashtags help categorize posts, increase engagement, attract followers to a certain niche, build brand image, and help reach a target audience. Are there hashtags your company strategically uses?

COLOUR PALETTE

Does your brand have a specific colour palette?

FILTERS (Facebook, Twitter, Instagram)

Filters create a smooth, eye-catching aesthetic that people will associate with your brand. Are there filters your company currently uses?

TYPOGRAPHY (FONT)

Typography is the style and appearance of printed material. Does your brand have specific typography?

CAPITALIZATION

Capitalization in writing is extremely beneficial as it shows readers the importance of specific words and indicates change in meanings (i.e. sentence case, title case, no capitals, etc.). Are there specific capitalization styles your company currently uses?

EMOJIS (Facebook, Instagram and Twitter)

Emojis are used to express an idea or emotion through electronic communication; they help viewers understand what your social message is about just by getting a glance at it. Are there emojis your company strategically uses?

IMPORTANT INFORMATION

Is there anything else we need to be aware of that has not already been shared?

BEFORE YOU SUBMIT...

Please read the below statement and check the box if you agree:
I understand, that it is important that in order for my company to be successful on social media, both CREATIVE AND MY COMPANY must comply with the above-mentioned guidelines. If adjustments are made, both CREATIVE and MY COMPANY must be informed.