Fall & Winter Staff Apparel
OBJECTIVE:
The client wanted to provide the staff of the Italian Centre Shop an opportunity to wear the brand.
STRATEGY:
We wanted to keep the branding subtle and have a variety of clothing the staff would be happy to wear through fall and into winter.
RESULTS:
The client was really happy and we are planning a Spring/Summer apparel launch to follow this one up!
PROJECT LEAD:
Melissa Milligan, CAS, FAM Certified
Senior Promotional Marketing Consultant
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