Eco-Friendly Reversible Buckets Hats

OBJECTIVE:

Our client, Wild PR, requested our assistance in sourcing and designing an eco-friendly promotional product for a fun Swag Box project to promote Ocean’s canned tuna, which is making a big comeback with protein-rich recipes trending on social media. Packed with essential nutrients and easy to store, Ocean’s canned tuna is perfect for quick meals, salads, sandwiches and more.

STRATEGY:

We were tasked with sourcing an eco-friendly, sustainable, reversible bucket hat and designing it with charming ocean-themed graphics. This bucket hat was included in a Swag Box sent to key influencers. The Swag Box included an eco-friendly towel, sunscreen and, of course, 4 cans of Ocean’s tuna. The bucket hat was made with eco-friendly, recycled RPET material with crisp sublimated decoration on both the inside and outside.

RESULTS:

This eco-friendly bucket hat ended up being the star, or should we say “starfish,” of the Swag Box! Make sure to check out this Swag box unboxing video!

PROJECT LEAD:

Lisa Reid, B.Ed, CAS
Senior Promotional Marketing Consultant

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