OBJECTIVE:

To provide a visually appealing team garment that was unique and valuable for staff members at a corporate event.

STRATEGY:

A Mud Hero event t-shirt was required to be designed with a strategy that provided visually stunning effects while complimenting the event theme (mud). A new 3D decoration method was chosen to symbolize mud while promoting the company/team for the Mud Hero Event. This new decoration method gave the appearance of actual mud being stuck to the t-shirt.

ROI:

The team expressed their appreciation for the quality of the t-shirt as well as the uniqueness of the imprinting method. It was more than simply a promotional product, it incorporated clever marketing as well. The team also finished better than projected in the event.