Construction Themed Stress Relievers

OBJECTIVE:

NPA Ltd. Is one of Western Canada’s largest paving contractors with over 700 employees. The Edmonton head office supports a vast network of offices in Alberta, Saskatchewan, and the NWT.

STRATEGY:

With many projects in large and small urban centers including airport and highway construction, NPA is consistently looking for hard-working and skilled employees. A small cache of fun and eye-grabbing giveaway items is always a great way to lure new employees to job fair booths. In this case, we found a cute Road roller stress reliever with a large enough imprint area to pad print with the NPA logo. These rollers looked great all lined up as a FLEET –  Ready to take on any project!

RESULTS:

The client was thrilled with the final product and will proudly display the rollers at all job fairs and internal events.

PROJECT LEAD:

Lisa Reid, B.Ed, CAS
Senior Promotional Marketing Consultant

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