Co-Branded Caps For A Charity Partnership

OBJECTIVE:

Peace Hills Insurance asked us to hunt down a cool corduroy cap for their upcoming charity partnership with the Canadian Parks and Wilderness Society â Northern Alberta (CPAWS) A portion of every sale will go back to CPAWS as a donation.

STRATEGY:

We found these great forest green and brown caps from a supplier in the States then mocked up possible locations and colours of thread for decoration with our graphic designer, Briana. After a few changes on location, we decided to put the CPAWS logo on the front left panel and the Peace Hills on the back. The client and staff are thrilled and will wear their caps proudly.