Budget-Friendly Company-Branded Custom Hats

OBJECTIVE:

The client was interested in acquiring custom hats for his Geoenvironmental consulting practice. While he has encountered some designs online, the cost associated with them is higher than anticipated. Consequently, he is seeking the assistance of CREATIVE to create a hat design tailored to his needs and preferences without breaking the bank.

STRATEGY:

We immediately noticed the client’s Geoenvironmental Consulting practice’s vivid and striking logo during our initial assessment. The logo was artistically designed with bold colours and a square border, making it perfect for an embroidered patch. However, we realized the patch alone would only partially represent the company. To address this, we suggested embroidering the company’s name on the hat’s side. Furthermore, the client expressed interest in a Richardson Trucker Cap with a 3-colour mesh back. We found a cap that matched the colours of our decorations.