Branded Gift Item For Donors And Supporters
OBJECTIVE:
Edmonton Public Library was looking for a fun and unique item to gift to all of their wonderful donors and supporters.
STRATEGY:
Custom socks with a fun and colorful design that matched EPL brand colors were chosen for this campaign. To be even more unique we produced mismatched pairs, one sock featuring a step and repeat book design and the other with a step and repeat heart shape. An extra special message was added to the bottom of each sock along with the client’s logo. We also did custom belly bands with a thank you message to wrap and give each pair a very retail look.
RESULTS:
As a result, EPL was able to gift their donors and supporters with something both meaningful and super fun!!
PROJECT LEADS:
Kelly Tran, B.Sc, TAS
Promotional Marketing Consultant
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Misty Mushynsky, TAS
Promotional Marketing Consultant
