Brand Identity for a Local Renovation Business

Objective:

Our client, a local renovation company, approached us to create their logo as they began building their digital presence. With plans to expand into a full website next, they needed a strong, professional brand identity that would establish credibility and reflect the quality of their work.

Strategy:

We explored several design directions and colorways, focusing on creating a mark that felt modern, trustworthy, and aligned with the renovation industry. Throughout the process, we also collaborated with the client to refine and finalize the business name, ensuring it paired seamlessly with the new visual identity. Careful attention was given to iconography, typography, and colour selection to create a versatile and memorable brand.

Results:

The final logo provides the client with a polished and credible foundation for their growing business. With a clear and distinctive identity now in place, they are well-positioned to move into the next phase: developing a website that showcases their services and craftsmanship.

Project Leads:

Anna Paczkowska

Anna Paczkowska, FAM Certified

Creative Director, Executive Virtual Marketing Assistant
Click here to view my profile and my other projects!

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