Bilingual Video Production for Employee Recognition Platform

Bilingual Video Production
for Employee Recognition Platform

OBJECTIVE:

Our client needed two engaging videos—one in English and one in French—to introduce their internal recognition platform. The videos aimed to explain how employees could participate in awards and milestone programs at key stages of their employment: Onboarding, Apprenticeship, Milestone, and Retirement. A bilingual landing page was also developed to support the initiative.

STRATEGY:

We crafted dynamic videos that combined clear visuals, engaging narration, and a personal welcome message from HR to create a warm and inclusive introduction. The videos outlined the platform’s purpose, walked employees through the milestone programs, and encouraged participation. To ensure seamless access, we integrated the videos into a bilingual landing page, allowing employees to easily explore the platform in their preferred language.

RESULTS:

The videos successfully increased awareness and engagement with the recognition platform, helping employees feel valued at every stage of their career. The bilingual approach enhanced accessibility, making the initiative a key component of the company’s culture.