
Upgrading Company Headwear & Apparel
OBJECTIVE:
Safeguard Advanced Training wanted to improve the look and appeal of their current branded apparel. They were in search of high quality fitted headwear and premium t-shirts to enhance their position in their marketplace. Their apparel would need to be professionally branded to ensure that their logo and slogan were attractive to their target audience.
STRATEGY:
To meet Safeguard’s request, we selected clothing options from a variety of brands which maintained a high perceived value. Keeping true to the client’s brand standards, we selected clothing in their shade of blue and imprinted their logo with the exact PMS colors.
RESULTS:
As a result, Safeguard was impressed with the overall look and quality of the product as well as the quick responses and seamless process. They went on to say that “myself and my employer were very impressed with the quality of your products presented as well as the high level of customer service we received.”