OBJECTIVE:

This Tier 3 Novice Major team was looking for apparel to wear throughout the year to and from games to show their team spirit.

STRATEGY:

The team was looking to outfit players, as well as coaches and parents, plus wanted a Christmas gift for the players. The high quality, low cost of the ATC brand made it a Win-Win all around. The hoodies and t-shirts are available in both adult and kids sizes, which made it a perfect choice. The toques are lined with fleece and came in the team colours, which was perfect to keep little heads warm in a cold arena, as well as on the way to the rink.

RESULTS:

The team LOVED the gear and wore it proudly during the Rogers Hometown Hockey parade, and all during Edmonton Minor Hockey week when they took home the Novice Tier 3 CHAMPIONSHIP!!!  As the saying goes, “ LOOK GOOD, FEEL GOOD, PLAY GOOD!”