Project Description

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Recognition Awards

OBJECTIVE:

An NHL Agent approached us with a challenging request for recognition awards in less than 1 week. These awards were required to have a high perceived value and 1 larger award with 3 smaller awards.

STRATEGY:

We curated products from a local vendor who had the inventory and speed to accomplish our goal. A full range of award options was provided within a specific budget and through the use of high-quality pictures, 2 types of glass awards were selected.

RESULTS:

In the words of Manny Schmidt, “The feedback and the initial reaction from everyone on the awards was fantastic. Blown away about how the awards weren’t typical hockey awards but were really something unique that would be memorable.” Additionally, Manny shared, “By the way, one of the award recipients, Gannon Laroque, signed his NHL Entry Level Contract this afternoon with San Jose. Exciting day all around!”

PROJECT LEAD:

Lisa Reid Photo

Lisa Reid, B.Ed, CAS
Senior Promotional Marketing Consultant

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