Davidson Creek Mustangs logo

Raising Awareness

OBJECTIVE:

To provide a t-shirt for Pink Shirt Day that students and staff could wear that displays their school motto – Choose Kind.

STRATEGY:

The shirt was chosen because both youth and adult sizes were available. The t-shirts were also used as a school fundraiser and were worn for Kindness Day at the school, as well as Pink Shirt Day.

RESULTS:

The t-shirts helped the school stand out and showcases their message loud and proud.

PROJECT CREATOR:

Vanessa Antoniuk photo

Vanessa Antoniuk
Promotional Marketing Consultant

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