
Promotion Products + Social Media
= Fantastic Audience Engagement
OBJECTIVE:
Not only is AltaML a North American leading AI company, but they are also passionate supporters and visionary leaders in Alberta’s tech sector as a whole. AltaML was looking for a product that could be worn to show support and collaboration for our growing and emerging Alberta Tech Industry.
STRATEGY:
AltaML approached us with the request for high-quality t-shirts with a vibrant full-front print that could be sent to colleagues and friends within the tech community.
RESULTS:
Upon receiving, the recipients were encouraged to share on social media with #IheartABtech, and the recipients did not disappoint! The number of shares and tags were off the charts and the demand for the t-shirts is still going strong!
PROJECT LEADS:

Misty Mushynsky, MAS, FAM Certified
Promotional Marketing Consultant

Kelly Tran, B.Sc, MAS, FAM Certified
Promotional Marketing Consultant