OBJECTIVE:

Williams Engineering wanted to explore an online platform to aid in the organization of their company’s purchasing and distribution of promotional products. The main objectives were to help enforce their brand, manage and track orders, and budget their spending. In addition, products were to be decorated according to their approved brand standards, stored and ready to ship.

STRATEGY:

CREATIVE constructed an online store for Williams Engineering consisting of a core group of products that are available to approved purchasers in several of their branch locations across the country. Purchasers are set up with one or more purchasing code to place orders with. The monthly reporting outlines the purchases and spending amounts of each individual to accommodate the tracking of orders and budget analysis. Administrator accounts were also created to accommodate the approval process of orders and give access to reporting data. Orders are approved by a Williams Engineering Administrator before being shipped from the CREATIVE warehouse.

RESULTS:

Williams Engineering have partnered with CREATIVE for many years now. Their online store continues to benefit the company by streamlining promotional product purchases, as well as, enforcing and building awareness of their brand.

PROJECT CREATORS: