OBJECTIVE:

Our client, Shaw’s Point Resort, was looking for a fun, unique, custom, limited edition design for the trucker hat to sell in their resort store.

STRATEGY:

We started with the Pacific Headwear trucker snapback cap in some pretty unique neon colours! We added some exceptional puff embroidery by the local decorator The Embroidery Company. We also added the aerial outline of the beach to the one side of the hat and “Limited Edition” to the second side.

RESULTS:

The custom, neon Shaw’s Resort trucker hat has become a hot commodity! These hats are flying off the little resort’s shelves!