OBJECTIVE:

To highlight the company’s core values and use them as a means to inspire and motivate the team that would result in a more positive, happy work environment.

STRATEGY:

Custom imprinted poker chips were chosen because of their size – small yet heavy, simple transferability, colorfulness and fun utility. Ten custom poker chips were created highlighting 10 unique core values of the organization. When an employee witnesses a peer living an Intuit core value, they award them the poker chip that corresponds to that value. Not only does this reinforce Intuit’s values but it encourages employee engagement with the values in a fun, rewarding way!

RESULTS:

The employee engagement scores have gone up 10% since the infusion of the poker chips. Every year the goal is to exceed the scores gained from the previous year!