Project Description

Grand Opening Promotion

OBJECTIVE:

Land & Sea Brewing Company is located in beautiful Comox, British Columbia. They are new to the craft beer scene in the region and opened a bright and welcoming space for the community to gather, sip delicious beer and relax with friends, family, and neighbors. The client wanted a fresh retail looking cap to market the grand opening of the new location.

STRATEGY:

The Pukka custom hat allowed for the client to order a minimum of 48 caps per style and also choose unusual colors for every detail of the cap.

RESULTS:

The trucker styles caps were a hit and looked great on everybody!

PROJECT CREATOR:

Lisa Reid Photo

Lisa Reid, B.Ed, CAS
Senior Promotional Marketing Consultant

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