OBJECTIVE:

HiRail Leasing was looking for a 1-year anniversary gift for one of their hardest-working employees. The challenge, they required this gift in less than 7 days! Also, they acknowledged that their initial thought of gifting with flowers and chocolate was just way too underwhelming for this occasion. Therefore, they’ve asked us to come up with a distinct gift idea to celebrate this important milestone for their employee.

STRATEGY:

Knowing that tech items are at the forefront of gift-giving in this day and age is a reason why we went with a direction different from the traditional route. With a large imprint area and great decoration potential, we decided on the Sonosphear™ Wireless Speaker. Along with the HiRail Leasing branding, we incorporated the employee’s name and a recognition message on the surface of the speaker. This amazing tech item has now become a perfect recognition gift! And since it can also deliver a bold and vibrant sound, it means this anniversary gift is a feast for both the eyes and ears.

RESULTS:

HiRail Leasing was ecstatic with how well the Sonosphear™ turned out, especially given the fact that it was completed and delivered within the same week they’ve ordered it.

PROJECT LEAD: