
Custom, Reusable Masks
OBJECTIVE:
The requirement for the Melnychuk Real Estate Group to meet with clients and individuals in the realty industry has continued to increase even through the pandemic, and personal protection has become critical. They came to us looking to locate masks that were not only safe, attractive (branded with their company logo) but also ones that fit their team’s faces properly to ensure that they had the best protection.
STRATEGY:
There is currently an influx of PPE products in the market place however many of those products don’t properly protect people. Our team at CREATIVE has researched over 50 masks from various vendors around the world. We tested each with wear, breathability, sizing, and washing to ensure that we selected the best product. The mask that we chose for The Melnychuk Real Estate Group met their needs with adjustable straps, nose clips, and breathability. Additionally, through testing, we ensured the imprinting of the logo on the product would be visible and that it would adhere to the fabric properly.
RESULTS:
The Melnychuk Real Estate Group continues to have numerous meetings with prospects, clients, and other realtors on a daily basis. Now, all meetings can be performed with PPE products that actually protect those in attendance, while the Melnychuk Team can continue to look slick and professional.
PROJECT LEADS:

Jessica Klimko, B.Com, CAS, CDMP
Digital Marketing Director, Promotional Marketing Consultant