Social Media Marketing

Why Content Reigns Supreme in Website Design

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ANNA PACZKOWSKA | April 2, 2024 • 2 min read In the digital realm, where attention spans are short and competition is fierce, the adage “Content is King” rings truer than ever. When it comes to website design, crafting compelling and relevant content is paramount not only for engaging visitors but also for optimizing search

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Engaging Your Audience with Authentic Storytelling

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LAUREL CLEALL | January 31 , 2024 • 2 min read / 2 min play Unlock the secrets of authentic content creation to captivate and connect with your audience, emphasizing the importance of being real and genuine; a game-changing approach highlighted by Laurel Cleall, Social Media Director, that focuses on showcasing the human side of

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Threads: Everything You Need to Know

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AMBER HOPPE | July 10 , 2023 • 2 min read Last Wednesday, Meta, the parent company to Facebook and Instagram officially launched Threads, a major competitor for Twitter. As the fastest-growing social media platform, Threads has received over 100 million sign-ups in just five days. But what does this mean for your business? Here’s

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Marketing Tips TikTok

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AMBER HOPPE | January 3 , 2023 • 2 min read / 2 min play Amber Hoppe, spends her working hours on all social media platforms for CREATIVE as our Digital Marketing Director & Social Media Specialist. Her platform of choice these days is TikTok and in this video, Amber explains the reasons why it

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Marketing Tips Setting Up Social Paid Ads

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https://acreativeagency.ca/wp-content/uploads/2020/01/ContributorPhoto-GarySM.jpg GARY CHAN | January 3 , 2023 • 2 min read / 2 min play There are a few things to take into consideration when setting up paid ads on social media. In this video, Gary Chan, CREATIVE’s Social Media Specialist, discusses three major components that need to be addressed for an effective advertising

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The Color of 2023 is Pantone’s Viva Magenta

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DEBBIE ELICKSEN | December 14, 2022 • 3 min read / 3 min play The Color of 2023 is Pantone’s Viva Magenta Imagine a color that embraces your inner boldness and fearlessness. That is what Pantone’s 2023 Color of the Year Viva Magenta (PANTONE 18-1750) embodies. According to Leatrice Eiseman, executive director of the Pantone

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Marketing tips for 2023 - Content Marketing Campaign

Marketing Tips Content Marketing Example

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ANNA PACZKOWSKA | December 8, 2022 • 2 min read / 2 min play Anna Paczkowska, our Creative Director, explains CONTENT MARKETING and showcases an actual client campaign from start to finish. We take a look at how the objective of this campaign, which was to boost sales and increase digital marketing reach, was achieved.

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Marketing Tips - Google VS Faceboook Ads Blog Cover

Marketing Tips Google Ads vs Facebook Ads

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https://acreativeagency.ca/wp-content/uploads/2022/01/ContributorPhoto-JessicaSM.jpg JESSICA KLIMKO | January 5, 2022 • 2 min read / 2 min play Thinking about implementing paid advertising as part of your marketing strategy? Having a difficult time deciphering the differences between Google Ads and Facebook Ads? Not sure where to start? Jessica Klimko, our Digital Marketing Director breaks down the main differences

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https://acreativeagency.ca/wp-content/uploads/2020/04/ContributorPhoto-CatherineSM.jpg CATHERINE BUCHANAN | May 21, 2020 • 4 min read As I lay in bed enjoying the first scroll through my Facebook, Instagram and LinkedIn feeds this morning, I’m acutely aware of how much this ritual has become a focal point in my life. According to the Canadian Internet Registration Authority, 90% of Canadians

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