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The Color of 2023 is Pantone’s Viva Magenta

2022-12-15T10:46:48-07:00December 14th, 2022|Categories: Marketing Tips, Creative, Videos, How To, Social Media Marketing, Breakthrough Marketing, Digital Marketing, Content Creation|Tags: , , , , , |

DEBBIE ELICKSEN  | December 14, 2022 • 3 min read / 3 min play The Color of 2023 is Pantone’s Viva Magenta Imagine a color that embraces your inner boldness and fearlessness. That is what Pantone’s 2023 Color of the Year Viva Magenta (PANTONE 18-1750) embodies. According to Leatrice Eiseman, executive [...]

Marketing Tips Content Marketing Example

2022-12-27T16:43:09-07:00December 8th, 2022|Categories: How To, Social Media Marketing, Breakthrough Marketing, Digital Marketing, Content Creation, Marketing Tips, Creative, Videos|Tags: , , , , , |

ANNA PACZKOWSKA  | December 8, 2022 • 2 min read / 2 min play Anna Paczkowska, our Creative Director, explains CONTENT MARKETING and showcases an actual client campaign from start to finish. We take a look at how the objective of this campaign, which was to boost sales and increase digital [...]

Promotional Industry Trends for 2022

2022-02-16T11:53:30-07:00January 27th, 2022|Categories: Digital Marketing, Content Creation, Swag Boxes, Product Round-Ups, Promotional Trends, Promotional Products, Marketing Trends, Promotional Marketing, Breakthrough Marketing|Tags: , , , , , |

   EILISH LEMIEUX | January 27, 2022 • 6 min read What’s New? Promotional Industry Trends for 2022 Without a crystal ball, it’s hard to say exactly what 2022 will bring. However, a global pandemic has taught us a few things and given us some insight into what industry trends are here to stay [...]

Marketing Tips Create Buyer Personas

2022-01-11T16:09:50-07:00January 11th, 2022|Categories: Marketing Tips, Creative, Promotional Marketing, Breakthrough Marketing, Digital Marketing, Content Creation|Tags: , , , , , |

CATHERINE BUCHANAN  | January 11, 2022 • 2 min read / 2 min play Before you can sell anything, whether a product or a service, you must clearly understand who you are selling to! Buyer Personas are a helpful way to visualize your ideal client and plan your marketing strategy [...]

Flawed Copywriting

2021-12-09T12:46:52-07:00June 17th, 2021|Categories: Promotional Marketing, Breakthrough Marketing, Digital Marketing, Content Creation|Tags: , , , , , , , |

   EILISH LEMIEUX | June 17, 2021 • 3 min read Don’t Let Flawed Copywriting Be Your Downfall Have you ever received a business email riddled with spelling, punctuation, or grammatical errors? For some people, poor copywriting can be an absolute turn-off, while others may unconsciously turn away without actually realizing why. A poll for [...]

Creative Marketing How To Zig When Everyone Is Zagging

2021-06-17T10:04:42-06:00April 15th, 2020|Categories: Promotional Trends, Content Creation, Marketing Trends, Promotional Marketing, Promotional Strategy, Creative|Tags: , , , , , , , |

   CATHERINE BUCHANAN | April 15, 2020 • 2 min read Well friends, the time for excuses is over. After what seems like a lifetime of writing and editing every imaginable type of marketing content, I am finally writing a blog. Eeeek. So Blog Already! So why [...]

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