Anna Paczkowska Contributor of this blog
AMBER HOPPE  | January 3 , 2023 • 2 min read / 2 min play

Amber Hoppe, spends her working hours on all social media platforms for CREATIVE as our Digital Marketing Director & Social Media Specialist. Her platform of choice these days is TikTok and in this video, Amber explains the reasons why it can be beneficial for your brand to be on TikTok as well.

Episode Notes:

  • Title: Marketing Tips – TikTok
  • Topics: Social Media Marketing 


Amber: Hey everyone, my name is Amber and I am a Digital Marketing Director and Social Media Specialist at Creative Promotional Marketing Agency. Social media is constantly changing, with new trends, layouts, and platforms. The newest, and fastest-growing platform, TikTok, is one your company should consider using.

TikTok has over 1 billion active monthly users making it the 6th most-used social media platform in the world. With 4.8 billion internet users in the world, this translates into a 21% market penetration. With the average Canadian spending 22.6 hours a month on TikTok, it’s a great way to be seen and promote your brand!

TikTok is the most engaging social media app! Smaller content creators on the app found they had engagement rates of just under 18% compared to the 4% on Instagram. This is a great space to get people interacting with you and your brand.

TikTok is also a fun, humorous, and entertaining space where you can let loose and show the imaginative side of your band. You don’t have to worry about being too serious on this platform as the majority of users come on to see funny and entertaining content. You can push your creative limits, be playful, and collaborate and connect with your community.

If you’re not on TikTok you should definitely think about how this platform can help market your brand in a fun and creative way!

Want to learn more about Social Media Marketing? Click the button below!

Ready to grow your business on social media?

780.988.0015 // Toll-Free: 1-866-588-7924 (1-866-LUV-SWAG) //

AMBER HOPPE  |  With a positive attitude, self-motivation, and a passion for digital marketing, Amber is ready to help your business and brand create and manage digital content to build relationships with organizations and individuals. She is a Bachelor of Commerce graduate from MacEwan University focusing on Marketing. She loves to push herself the extra mile and always takes the time for research and continuous learning. Amber wants to learn about you and your business to develop an online strategy to build customer loyalty and engagement in the most effective way possible. Want to learn more about Social Media? Email Amber: